Gene Simmons is the leader of Kiss, the 
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stadium-playing glam rockers whose run of 
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hits began in 1975 with Rock’n’Roll All Nite. It 
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was the band’s look, rather than their sheeny, 
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Alice Cooper-style rock sound, that drew the 
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most attention. Stack heels and flamboyant 
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catsuits aside, Kiss were never seen without 
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full make-up. 
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In the late 1970s, Kissmania swept America, 
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with the band endorsing comic books, masks 
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and even cars. Their popularity surged again 
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when Crazy Crazy Nights featured in the 1991 
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movie Bill and Ted’s Bogus Journey.